Murphy, Texas Sneakerhead Featured In Latest Drop Of Digital Series From Hibbett, Jordan Brand And Nice Kicks

“To me, being a sneakerhead means more of a lifestyle and it’s about being someone who is ready to educate the world”

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The new STSH episode with Indian Lahil from Murphy, Texas appears in two parts on November 11, 2021 and further November 12, 2021 via digital channels and social platforms such as NiceKicks.com, Hibbett.com, Instagram, YouTube, Facebook and Twitter.

“We’re excited to share Indian’s story on Small-Town Sneakerhead and continue to showcase the diversity and unique backgrounds of the people who are most passionate about sneakers,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “Inder shows us that the sneaker culture has no barriers, even if it connects like-minded people across continents, and we hope that everyone who watches the series is as inspired as we are.”

Each STSH episode is filmed in the collector’s hometown and told by the sneakerheads themselves. In the latest episode, viewers meet Indian Lahil, who lives in East Plano, Texas and has roots in India. He tells us about his passion for sneakers, how he got into collecting and why 90% of his collection is dedicated Jordan brand. “My dad was a great shoe type, so basically I followed in his footsteps but wanted to personalize it for me.” Lahil says the term sneakerhead means more than just collecting shoes. “To me, being a sneakerhead means more of a lifestyle and it’s about being someone willing to enlighten the world about the importance of certain couples, like why the Bred 1s, the Black Toe or the Chicago don’t look the same. “

“Indian’s story is inspiring and shows how a love of shoes and basketball can follow one from small towns to America India and back again, “said Matt Halfhill, Founder and CEO, Nice kicks.

Lahil, who started collecting sneakers at 18, graduated from the University of Texas at Dallas with a Bachelor of Science in Software Engineering. He currently works as a product manager and has more than 50 pairs in his sneaker collection. Lahil says a strong message and a story is important in the sneakers he buys. “In my opinion Jordan brand goes out of their way to produce a sneaker that really puts you in a certain mental space and I want my collection to be linked to that. I want to be able to tell a story to my friends or family who are not familiar with sneakers. “

About Hibbett
Hibbett, based in Birmingham, Alabama, is a leading sports-inspired fashion retailer with 1,080 Hibbett and City Gear specialty stores in 35 states nationwide. Hibbett has a long history of convenient locations, personalized service and access to sought-after shoes, apparel and equipment from top brands like Nike, Jordan and adidas. Consumers can browse styles, find new releases, shop for looks and make purchases online or at the nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter.

Above Nice kicks
From humble beginnings Nice kicks began in a guest room in early 2006 on a mission: to provide shoe enthusiasts with authoritative, accurate and believable news, information and history about sneakers. Matt Halfhill Realized the frustration within the community of relying primarily on message boards and rumors to find credible information. For years, shoe enthusiasts relied on message boards and forums for information on sneaker release dates, prices, and availability. For the most part, however, many were frustrated by the lack of detailed and accurate information. To address this problem, Nice kicks was created to provide readers with a daily contact point for credible information, sneaker history and expert opinion.

CONTACT: Wendy Yellin, [email protected]

SOURCE Hibbett, Inc.

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