7-Eleven is returning to Longview after the recent purchase of six East Texas Kyle’s Kwik Stops by a franchisee based in the Dallas-Fort Worth area.
The transaction includes Kyle’s Corner Market, where Nanny Goat’s is located at 1401 Judson Road. The restaurant business will continue.
Don Wills, head of Wills Investments Group, said his company has been in business for about 20 years, operating 20 7-Elevens in Texas and Colorado, including the six the company acquired on Aug. 11.
“We are very excited to be moving from the highly competitive Metroplex to an area where we believe we can provide better service,” said Wills. His wife, Paulette, and sons, Jay and Jarrad, and Jarrad’s wife, Stacy, also work in the family business.
The stores will be converted to 7-Elevens in the next four to five months, starting with the store in Canton.
“It will look identical to all 7-Elevens. We’re going to feature priority products that 7-Eleven has, their great coffee, every kid’s favorite – the slurpees, great hot dogs, and all the others, ”he said. “We also have a very, very wide range of fresh food, lots of things to take away – chicken wings, chicken tenders, we make pizza on site. Many of the locations will have fresh cookies … kind of a wave of the future for 7-Eleven. We’ll introduce that to the East Texas market. “
All of the locations of the purchase are “attractive” and do not require major renovations, Wills said. Furniture, furnishings, signs and gondolas are adapted to the 7-Eleven style.
“We plan to operate across east Texas,” Wills said, adding that the company will keep the existing staff at the newly acquired gas stations and convenience stores. The 7-Eleven branches will be open 24 hours a day.
“We believe that we always need to be cleaner, friendlier and have a wider selection of goods, and that’s our trademark. That’s what the Wills group does, ”Wills said.
The transaction consists of Kyle’s Kwik Stop No. 1 on FM 968; Kyle’s Kwik Stop # 3 on West Loop 281, across from the Lear Sports Complex; Kyle’s Kwik Stop # 5 with Nanny Goat’s on Judson Road; and three Kyle’s Kwik Stop stores in Canton, Jacksonville, and Mount Pleasant.
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